animated explainer video for small business

Logical Promotions Explainer Video

Here is the animated explainer video for Logical Promotions. This video was entered into Brandathon and you can read all about what that was all about on Logical Promotions’ website:

As for my part in it, as I mentioned in my other post, I only did the animation. The script and voiceover were already done and they only needed my help with bringing the video to life.

Here’s what John Reiner, Director of Marketing & Customer Experience, had to say about working with me:

"We started with PowToons thinking we could DIY and be done in a few hours. We soon discovered that we were making a crappy cartoon that did not have the look, feel, or tone we wanted. Enter Carl Kwan – our newly found PowToon expert. We had a brief talk with Carl about our hopes and dreams for the animation, and then we laid out the constraints: 1 week to final submission and a fixed budget. He laughed and then accepted out challenge. Within a week he was able to bring our video to life. He even gave us some directing tips for the last segment. We think he crushed it."

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