best video marketing Vancouver

Video Content Marketing for Edutige - Teaching Customers About Potential Problems

In this week’s video for Edutige microphones, I want customers to know that even though the iPhone’s built in microphone is much improved, there are still situations that call for an external microphone. The motivation for this video came from a customer who returned his microphone and various other people online who claimed not to need an external microphone for their new iPhone 6, 6s or 7. Video content marketing is all about education and in this case, it’s teaching people about potential problems or issues and what they can do to avoid those problems or issues. https://youtu.be/Qz4MyomkFbI

Here is the original post for Edutige, which can be found here: http://www.edutige.net/best-external-microphone-iphone-reduce-background-noise/

If you use your iPhone for vlogging and find that the built in microphone doesn't do a very good job of recording your voice when there is a lot of background noise, this video is for you. In this video, you will hear the difference between the iPhone's built-in microphone and the Edutige EIM-008 unidirectional external microphone in a vlogging type of situation where there is a lot of background noise. In this case the background noise comes courtesy of a leaf blower that is about 50 feet away.

You will also be interested in this video if you have an iPhone 6 or newer and you have seen videos online, or perhaps even experienced how well the built in microphone works when the sound source is relatively close to the phone. You will see from the video that when there is background noise, the iPhone's built-in microphone falls far short compared to an external lavalier microphone.

What do you think? Is the iPhone's built-in microphone good enough on its own?

Video Marketing for Edutige: Why the iPhone Microphone Sucks

Every week I make a video for Edutige microphones about a different topic related to their products. And in this video, you will see how I quickly demonstrate what the microphone can do so that customers are able to easily understand why they should get the Edutige microphone. These types of quick videos are very effective and relatively simple to make. so be sure to add this type of video content to your video marketing arsenal. https://youtu.be/ZhnSKUkrIgs

The key to making videos when it comes to video content marketing has very little to do with camera equipment and anything technical. The main thing is a clear understanding of why your video is being made, as in what is the goal that the video should accomplish. And on top of all that, you should be very clear about the problem or situation you are solving, or value that you are providing to your customers or clients.

Below is the YouTube description that I used for this video, which is something you can use to help when you are writing your YouTube descriptions.

In this video you will hear a test of the iPhone's built-in microphone versus the Edutige EIM-001 external microphone. Honestly, I don't know why the iPhone microphone sucks. But what I do know is that the Edutige EIM-001 microphone makes a huge difference in audio quality compared to the iPhone's built-in microphone. This is especially important if you are vlogging with your iPhone. You need a good audio. Just have a listen and see for yourself the difference.

One thing I should mention is that the audio in the video has not been post processed, meaning it is straight out of the iPhone. Or as I like to call it OOiA, “out of iPhone audio."

So if you are making videos with your iPhone and you want something small, powerful and discreet, then definitely check out Edutige EIM-001 microphone.