When your business decides it’s 2016 and you should FINALLY get an explainer video, one of the biggest challenges is figuring out what content should go in your video. You want your message to come across clearly so you include as much information as possible. But is this what you should do? What’s better? A short video or a long video?
Check out the my take on this topic and then let me know your thoughts or questions about creating an explainer video for your business.