We will help you uncover the words, phrases and benefits that your target audience cares about.
This ensures that your video helps you achieve your business objectives.
Geoff Pershick and his team at North Vancouver Homes were hosting their 3rd annual Spring Clean Up event and asked us to produce a video that focused on the community appreciation aspect of the event.
We interviewed people who brought their stuff to dispose of, as well as the local business partners Geoff and his team invited to participate in the event.
Not only were they helping people get rid of junk, but they were also donating, reusing or reselling anything useful and donating to local charities.
We love working with business owners who truly care about their community. Sure, there’s a smart marketing aspect to these types of events, so why doesn’t every business do it, right?
It’s mainly because the core values of people like Geoff propel him to take action and that’s what we like so much about working with businesses like North Vancouver Homes.
Here’s what Geoff had to say about working with us…
North Shore Sports Medicine (NSSM) needed a video to welcome new patients, to ensure they felt confident in their choice to work with NSSM.
We also wanted to add a touch of human connection and authenticity so be sure to watch all the way through.
We had many discussions with Paige Larson, the owner, and Sohail Kamal, the general manager, to understand who the target audience would be, what the message and focus would be and then we prepared the script.
Understanding the business and getting the script right are the foundational pieces upon which all the videos we produce are built.
Interviews with clients were arranged and filming was conducted for a total of 7 days.
Not 7 days in a row, though!
We worked with North Shore Sports Medicine for nearly a year to accommodate their schedule, situations that arose with their business and life in general.
We always focus on being there for our clients so empathy, patience and flexibility are core values when working with clients.
The result of this process is that Paige and Sohail feel confident that the end product will help them achieve their business goals and we've developed a close working relationship and friendship. A win-win for all.
This is an intro video that I made for Steve Bridge, a CERTIFIED FINANCIAL PLANNER® and money coach with Money Coaches Canada.
The purpose of this video is to help Steve talk about what he does and how he does it differently to potential clients.
We wrote the script understanding that the audience was already somewhat familiar with Money Coaches Canada.
The main goal for Steve was to increase his conversions, which for him means getting potential clients to have a free consultation with him.
So this video focuses on his philosophy and approach when it comes to managing your finances and why working with him is a good idea.
We kept the video to 60-seconds for sharing on social media sites like Facebook and Instagram.