why use video content marketing for small business Archives - Kwan Multimedia | Video Marketing & Production Services https://kwanmultimedia.com/tag/why-use-video-content-marketing-for-small-business/ Thu, 19 Jan 2017 09:41:33 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 3 Reasons Why Short Marketing Videos Make Sense https://kwanmultimedia.com/2017/01/19/3-reasons-why-short-marketing-videos-make-sense/ Thu, 19 Jan 2017 09:41:33 +0000 https://kwanmultimedia.com/2017/01/19/3-reasons-why-short-marketing-videos-make-sense/ I like making money as much as the next person, but what I don’t like is having people give me more money than they really should. I know that sounds crazy but I’d rather earn your trust than make an extra few bucks. https://youtu.be/EtkmqQ4g2-Y And it’s why I always try to get my clients to […]

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]]> Ultimate Trainer Certification Course Explainer Video https://kwanmultimedia.com/2017/01/18/ultimate-trainer-certification-course-explainer-video/ Wed, 18 Jan 2017 18:12:05 +0000 https://kwanmultimedia.com/2017/01/18/ultimate-trainer-certification-course-explainer-video/ Here’s the third video made for About Leaders. It’s an explainer video introduction to their Ultimate Trainer Certification Course. It’s amazing how we can take so much information and get the message across in a minute and fourteen seconds. https://youtu.be/0qDZQspFkPE But that’s the power of an explainer video, and of being clear about who your […]

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]]> Why Explainer Videos Are Effective https://kwanmultimedia.com/2017/01/12/why-explainer-videos-are-effective/ Thu, 12 Jan 2017 14:00:48 +0000 https://kwanmultimedia.com/2017/01/12/why-explainer-videos-are-effective/ Explainer videos are incredibly effective video marketing tools because they are seen as unintimidating and sort of entertaining. But just like any type of marketing tool, it needs to speak to its intended audience or it won’t be effective. https://youtu.be/3VFR5PV6aAA The explainer video I created for PagePath was successful because the message was clear. We […]

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]]> The Best Length for Tutorial Videos https://kwanmultimedia.com/2017/01/05/best-length-tutorial-videos/ Thu, 05 Jan 2017 00:14:52 +0000 https://kwanmultimedia.com/2017/01/05/best-length-tutorial-videos/ A common dilemma we face when making video content marketing material is video length. Recently, someone asked about how long a tutorial video should be so I wanted to address that. https://youtu.be/KdX6mdzQNFs In my opinion, it’s not so much how long the video is as much as it’s about how concise the information within the […]

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]]> Why Video Marketing Wins Over Customers https://kwanmultimedia.com/2016/12/22/why-video-marketing-wins-over-customers/ Thu, 22 Dec 2016 10:41:04 +0000 https://kwanmultimedia.com/2016/12/22/why-video-marketing-wins-over-customers/ One of the things I love about video marketing is how powerful it is in helping to win over customers. If a customer or prospect is on the fence about working with you, or they’ve had a bad experience with a competitor, or they have little experience with the products or services you offer, or […]

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