Business profile videos come in all shapes and sizes. The type of video that’s right for your business will depend on your business, your target market, and your business goals. In the case of Kirsten Campbell, aka The Marketing Tornado, the goal was to demonstrate her personality, give some insight into who she is, and present that message in a non-traditional way to showcase her uniqueness.

We typically work with clients and present ideas on how to produce the video. With Kirsten, we leaned on Kirsten’s work as a marketing and branding expert and followed her lead in terms of the creative aspect, as well as the content.

The result is a series of three videos that leave a memorable impression on potential clients, separating her from the competition and giving her a chance to generate leads and close new business.